Snoop Dogg and Eminem Use NFT Ownership for New Music Video



Eminem and Snoop Dogg transform into their ape alter egos at the ApeFest NYC.

Both rappers appear as their Bored Ape Yacht Club alter ego 

American rappers Snoop Dogg and Eminem have debuted their new music video featuring their Bored Ape NFT characters. Visitors of ApeFest in New York were the first to see the music video of From The D 2 The LBC.

While Snoop Dogg has been very vocal in the NFT space, Eminem’s presence has always been more in the background. Nonetheless, both rappers own a Bored Ape Yacht Club NFT. Because these NFTs give the holders a commercial license to utilize their NFT for commercial purposes, the two rappers decided to use the Bored Apes in the music video of From The D 2 The LBC.

In the music video the two rappers get high from Snoop’s special cigar, and suddenly they transform into their Bored Ape alter ego. It’s an interesting development that we’ve already seen happening with Seth Green, who’s making a TV series using his Bored Ape. In addition Universal Music is working together with Jimmy McNelis to launch a fictional Bored Ape band called Kingship. NFTs are becoming superstars.

This doesn’t come out of thin air. Bored Ape Yacht Club and their NFTs have become an elite brand in Web3. The fact that all Bored Ape NFT owners have commercial rights over their assets, gives them a powerful tool. Celebrities like Kevin Hart, Madonna, Gwyneth Paltrow, Neymar Jr, Stephen Curry and Jimmy Fallon have jumped on board of the yacht. Here on DappRadar we’ve compiled a list of celebrities who are active in crypto, DeFi or NFTs. 

Check out the Bored Ape’s from the video

Snoop Dogg owns Bored Ape #6723, a cheetah furred ape with a Vietnam helmet and a pimp coat. The NFT was originally owned by Jimmy McNelis, who sold it for an undisclosed amount of Moonpay. They served as the butler service that brought the NFT into the hands of Snoop Dogg, who then stored the NFT in the DeathrowNFT wallet. Yup, Snoop Dogg launched his own NFT music record label. 

At the same time Eminem owns Bored Ape #9055. This white furred ape wears an army hat and a golden chain and jacket. This NFT changed hands a couple of times, before it ended up in Eminem’s wallet. 

With DappRadar’s NFT Explorer we have the perfect tool to discover new and upcoming NFT collections. In addition, users can search and filter through existing NFT collections to find the NFT they are looking for.

Snoop Dogg’s Bored Ape #6723 has an estimated value of $168,864 or 147.83 ETH. At the same time, Eminem’s Bored Ape #9055 comes in with $125,732 or 110.07 ETH. DappRadar calculates these prices by using machine learning algorithms, NFT metadata, and past sales.

The estimated value always fluctuates based on actual market movements. For example, it could be possible that cheetah furred apes become more popular thanks to the music video, which in turn could increase their price on the market. This would then be reflected in the estimated value as predicted by DappRadar’s machine learning algorithms.

Discover newly launched and upcoming NFT collections, and get estimated NFT values based on machine learning algorithms, historical sales and meta data with the super-advanced NFT Explorer!



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